Iconic New Zealand soul songstress Hollie Smith has launched the 2016 White Ribbon Campaign by releasing ‘Please’, a song she has written in support of the cause.

Despite 2016 being an incredibly busy year, releasing latest album WATER OR GOLD, touring Australasia and receiving nominations for ‘Album Of The Year’ and ‘Best Female Solo Artist’ at the VNZMAs, the multi-award winning musician wasted no time in signing up to add her voice to the White Ribbon campaign.

Hollie Smith says “I am humbled to be involved in this year’s White Ribbon campaign and hope that the song and imagery we have created can in some small way, contribute and raise awareness to an issue that New Zealand urgently needs to address and prioritise”.

Watch 'Please' here: